One of our first, and most repeated, clients at Giant Ant Media is Reverb—a non-profit devoted to greening the music industry. We’ve filmed with them at various tours including Jack Johnson, Dave Matthews Band, Maroon 5 + Counting Crows, and have just used some of that footage in this video to help them kick off their latest pursuit: Green Music Group.
They launch today in Los Angeles. Here’s what they’re all about:
“GMG is a large-scale, high-profile environmental coalition of musicians, industry leaders and music fans using our collective power to bring about widespread environmental change within the music industry and around the globe.”
Pretty cool, right?